Many people may have heard about or read Hugh MacCleod’s free report / manifesto, How to Be Creative. But it’s worth passing on again, if you happen to have missed it. Hugh’s blog, Gaping Void, is one of those uber-blogs which has a lot of power out there on the web, and it makes for a good read also. The subtitle for this blog is “cartoons drawn on the back of business cards” and the blog itself does have a lot of pencil drawing images in it - as does the Creative manifesto.

But it’s the How to Be Creative report which initially intrigued me, relevant as it is to both my interests in creativity and writing, and in writing eBooks also. The report, written as a free giveaway from an initial blog article on the Gaping Void blog (you can still find this full article in the archives for the blog), is now available (still free) from the wonderful Change This website, where you can find many other manifestos with some quality content, all free, and on a large range of topics.

Here’s my two perspectives on the manifesto :

1. On a creativity / inspiration front - read it.
2. On an eBook perspective, it’s a good example of using a free info product built from a popular blog article to market your blog and work further afield. Read it.

Read : How to Be Creative (Manifesto at Change This)

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